Checking your google analytics to see website traffic (Farm Sales Day 64)

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Hey there it's John Cisco from farm marketing solutions calm and I'm here on...
00:09
hey there it's John Cisco from farm marketing solutions calm and I'm here on day 60 for my 100 days to sell out my CSA now I have the farmers market tomorrow I just posted a blog post this week sent out an email and I want to check the analytics on my website to see how I'm doing so you can see up here April 15 through May 15 so it's the last month we'll scroll down I've had 1400 13 page views which is great sessions I'm not entirely sure what sessions is I think its sessions is what they used to say visitors so they say sessions now because someone has a session on your website if I had to guess users 409 different people viewing 1413 pageviews so what does all this mean how does it break down how do I know if any of that traffic means anything to the farm so let's first go to demographics or audience on the left
Here and then I want to go to G Allah or geography Geographic whatever geo stands...
01:11
here and then I want to go to G Allah or geography Geographic whatever geo stands for end of another long day and we're gonna go to location so it gives me my locations in the world you know it's interesting that 21 people have visited my website but not important to the farm because I need people to buy eggs and in order to buy eggs Jeff be local so we'll go to the United States United States 45 different states represented here Connecticut being the number one cuz I'm in Connecticut and this is the bills beautiful thing these are all the people in Connecticut so really the Western Connecticut is my choice demographic then you can see New Milford is where my farmers market is 95 different visitors to New Milford and from New Milford in Connecticut Danbury is also very close Torrington pretty close commentary a little further off Sherman it's very close to me Litchfield Brookfield Kent I obviously the farms in
Kent now I've canceled out my IP address so there's no way that when I sign onto...
02:13
Kent now I've canceled out my IP address so there's no way that when I sign onto my own website my IP address here at the farm will be registered there's Naugatuck that's my mom she's been there three times so yeah 95 people that's pretty good I mean that I think that's relatively good traffic in the last month just for where people come and to learn more about the farm considering how new the farm is and how I you know I don't have that much buzz yet we'll say it's pretty good so I'm happy with that so how did those 95 people or 187 people or 500 people or whatever many people get here that's when we go to acquisition so we're gonna click on acquisition go to overview and you can see direct organic referral or social so organic search 174 direct so people organic searches like people searching in Google for cancer Road farm
Direct is people going to cams Road farm comm typing that in and going there...
03:16
direct is people going to cams Road farm comm typing that in and going there directly referral is when people send that a link along like if it was referring from Facebook or somebody else's website then social obviously from my social media so direct it we're not gonna be able to drill down that much the two that I want to look at real quick are organic search and referral so in under acquisition you can go to keywords and organic organic such a good word to use in all these videos I'm gonna show all of them here so not provided that's always frustrating for me I got a hundred and fifty four visits from who only knows how they got there but camp's road Farm Camp Road farm cane Connecticut camps chickens camps Road camps Road far a car I messed it up Camp Road farm dot vom obviously somebody typed it in wrong chicken CSA which is great
CSA Kent Connecticut and that's what people are searching for in Google...
04:18
CSA Kent Connecticut and that's what people are searching for in Google define my website Oh we'll go over to referrals next referrals where are people coming from now Facebook obviously very popular food cyclists because I the farm last year and I had a chicken CSA I had a lot of traffic for my chicken CSA at food cyclist calm I now forward that trafficker I haven't links up to camp Road farm because that's my new farm that I'm managing which the two operations ruled together Farm Market exclusions because I talked about it on the blog new Millford spectrum comm that is the local newspaper that I was in Aweber those are people from the email that I just sent out good eggs we sell that's good eggs calm is kind of a third party you know we sell our eggs through good eggs in New York whatever you know fulfillment place northeast hop alliance because we're on the northeast hop alliance so pretty good here too you
Know some of those things like getting in the newspaper paid off by some...
05:21
know some of those things like getting in the newspaper paid off by some website visits and then potentially some CSA members you know I have to go through and ask people how they heard about us first and what made them sign up but so that's the traffic on the website so far you can see that it's not you know it's not a million visits it's it doesn't have to be but I am selling CSA shares we are selling eggs and people are interacting with us with the traffic that we're getting so far so that's it for today's video day 64 I hope you enjoyed this if you don't have a farm website yet and you would like to start one but don't want to do any of the programming you can go to ez farm website.com where I have a hundred percent free tutorial and that walks you through all the steps of getting started with no coding for your farm website thanks for time and until next time I will see you out in the fields

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