How to Rank For 1000s of Keywords Using Google Search Console
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- [Neil] Hey everyone, it's Neil Patel and today I'm going to teach you how to rank for thousands of keywords using Google Search Console. (calm synth music) Now, before we get started, make sure you subscribe to this channel and if you're on YouTube, click the alert notification. So the first thing I want you to do is to log into Google Search Console, it should look something like this and what I want you to do is click on your website profile and you can switch them here at the top. Once you click on your website profile, then I want you to go to search results and click open report and this will show you the traffic, all the queries that are driving you traffic from Google, but what I want you to do is click on the pages link right there, and this will show you all the top pages that are driving you the most of the traffic from Google. Now the pages at the top for me are Ubersuggest related. Most of the traffic come from people just typing on Ubersuggest, but I want you to look for blog posts with high impressions or webpages with high impressions and not as many clicks. So for example, here's one, this gets a lot of impressions, 6.3 million impressions and 221,000 clicks. Now your site is probably going to be scaled down in which you won't get as many impressions or as many clicks, but percentage-wise it may be similar. And another one below, this one's on affiliate marketing, but let's just take this one for example. First off, I want you to click the arrow here, so you can go to the page and that'll load up in a new tab, but on top of that, I want you to click on that page within Google Search Console, and you'll see the URL clicks and impressions, then I want you to click on queries. When you click on queries, it'll filter all the keywords that drive traffic to that specific page and you can also, at the top, click average position and when you click average position, it'll show the position that you rank for a lot of these keywords. So I already loaded up the page and as you can see,
What keywords do I add? Real example.
I'm getting a lot of clicks from Instagram followers. Now, if I look on this page, Instagram followers, I mention it a decent amount of times. So not an issue there with the keyword, but as I scroll down, there's some keywords that don't get as many clicks. So let's look at how to increase Instagram followers And same thing, I'm going to see if I mentioned that keyword. How to increase Instagram followers. Okay, so I don't really break down the keyword how to increase. I'm just double checking, because I misspelled it, increase Instagram followers. Okay, so as you can see there, I don't really mention the keyword, how to increase Instagram followers. If I added that keyword within my texts and blended it in, I am more likely to rank for that keyword. So that's one keyword that I should add to my page. Now let's go to the next one. How to get more followers on Instagram. Okay, how to get more followers on Instagram. I don't mention that key phrase, either. Real followers, let's see, this one gets 3000 clicks, 19,000 impressions. Real followers, okay, I mention it twice. Not too bad and let's keep going down the list. You want to keep going next, next, next and let's look for other variations. How to increase followers, how to gain followers on Instagram. Let's look for how to gain followers. How to gain followers, heck, do I even use the word gain? Let's see gain, I use the word again. Gain, I use it once. I use gained, but yeah, I don't use that exact phrase of how to gain Instagram followers, or how to gain followers on Instagram and if I just keep going down and down, IG followers. Let's see if I've mentioned IG followers. IG followers, I do not mention IG followers. That's another keyword that I can include. So I hope I hope you're catching the drift.
Modify your content to include those keywords.
All you're doing is you're literally just going next, next, next, next and even if your page only gets 100 clicks a month from Google or 200 clicks, the more you do this, the more traffic gains you're going to get and all you have to do is modify your content to include the keywords that make sense and if you're already partially ranking for them and getting some traffic, adjusting your content to include these phrases typically will provide another boost and once you modify your article, so in this case, I would modify the article. Once I modify it, I would take the URL and then go into Google Search Console and in the URL bar here in the search bar, I would hit enter and it would say retrieve data from Google's index and it takes a little bit to load. And once it loads, you can see here, all right, you have all this information, URL is submitted. I want you to click request indexing and once you click request indexing, what you'll find is Google will then go and index this page again. Sometimes they index it right away. Sometimes it takes them a day or two, but if you're making changes to your page, you won't see the increase in traffic unless Google updates their indexation of the page. Indexation is them crawling and caching and knowing what that page is about. So if you've modified your text, you have to wait for Google to see it and by putting your URL in here and then clicking request indexing, they're more likely to go and crawl the webpage right away. You've updated it and then make those changes and then boom, you'll start ranking for more terms. It doesn't instantly happen. In many cases, it can take a few weeks to a month, but just doing this little simple thing is an easy way to get more traffic and once it goes through the process, it can take a little while, like as you're seeing here, then it says, submit for indexing. Submitting and indexing requested and you just click got it and that's it, you're done and you're off to the races. Now I want you to go and do this for 20 of your pages that are getting traffic based on the data that Google Search Console is showing you. If you have any questions, leave a comment below. If you want my team at my ad agency to just do it for you, check out Neil Patel Digital. If you enjoyed the video, subscribe. Tell your friends about it and of course thank you for watching. Feel free and ask any questions that you may have and we'll answer them, or I'll answer them and we'll do our best to help you out and get more traffic. Thank you very much.
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