How To Rank In GOOGLE MAPS For Multiple Keywords and RANK FAST #LocalSEO #GoogleMaps #Google3Pack
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In this video, I show you how to rank in Google Maps for multiple keywords fast. I'm going to share with you some of the techniques that I've used and are currently using on my websites. These strategies will help you rank for different keywords in Google Maps!
00:00
hey what's going on guys if you're like
me you want to get as many
keywords in the google three pack as
possible in this video i'm going to show
you how to do it
watch this
[Music]
hey guys before we get started just like
and subscribe please i have a donation
link on the bottom thank you
all right guys so i'm sure everyone has
a bunch of keywords that they want to
get found in the google three pack
for so you know you have your
five or ten keywords the first thing you
want to make sure
is there is there a three pack for that
particular keyword
i'll tell you when i first started i
would just pick keywords
and build these pages and then realize
after i finished
that there was no keyword there was no
uh three pack for that keyword
Niche Keyword Research
00:53
i know it seems obvious but do your
research first while doing your research
see if you can get into the three pack
for that keyword so for today i'm using
the
example water heater repair right
so i am in tampa florida the first thing
i want to do is i want to do a
population
search i want to see how many people uh
are in tampa florida so i go to this
website called niche.com
and i click places to live and i put
tampa
and i think the population
is around 300 000 yeah
all right so okay not a huge city i come
from new york city that's where i
previously lived and you know
uh new york city has a million or two
million people i forget
how many but it's it's definitely
densely more populated
but if i had to pick one i'd be in tampa
and i did and that's why i'm here
so we have the keyword uh
water heater repair when we see the
populations around 300 000
my sweet spot is anywhere between 50 and
250
000 somewhere around there i know i
could get
uh i could get my clients ranked
in a population like that naturally when
you have a million people
there's more searching going on there's
more popul there's more competition
it's going to take longer it's not
impossible it's just not going to take
30 to 90 days
okay the next thing that i want to do is
i want to see
well how many people are competing for
Keyword Competition
02:36
this keyword
so when i click view all and guys i
suggest you do this before you pick
keywords you scroll down there are 10
pages of clients trying to rank
if you have a brand new domain name
right you're brand new you're just
purchasing your domain don't go after
this type of competition
if your domain name is seasoned meaning
that you've had it for five or ten years
you know at least five years and you've
had a page on water
heater repair or whatever your keyword
you're trying to rank you're just trying
to make it better
then i would go after it but just a
brand new domain name
it's going to be really it's going to be
really hard
not impossible because we could fool
around with the titles the gmb
titles and your domain name and make it
easier
meaning that i would do my domain name
would be water heater repair
of tampa that would be my domain name
and that would be my gmb
name right but if your
ted's water heater repair or ted's
plumbing service
well it's certainly going to take a lot
longer so
check the population and also check the
competition
the next thing you want to do is you
want to see
Check Competitors
03:58
your first couple of competitors so what
i'm going to do
and you'll do it the same for the top
three is you want to find a page
on their website that says water heater
repair you want to take a look at it and
see what it looks like
so i'm clicking uh fast of florida
uh hey listen they're ranking i think
the colors are old
and i think that the domain name doesn't
mean anything it could be a
racing team or i don't know what it
could be fast of
florida you know maybe you should say
plumbing in there but they're ranking
and it's working so leave it alone
good all right so i i mouse over
plumbing and sure enough i see their
water heater repair
service and i want to take a look at
that page
so what i do is i just click the page
and i want to take a look at this page
the main thing that i am looking for is
i'm going to do
a word count and i want to see how many
words
are on this or on this page
off the top of my head
i would probably say maybe 500 or 750
somewhere around there right there are
tools that you could use
to get the word count and i like i said
i don't want to like i always say rather
i don't want to get
too deep into using tools and because it
confuses people
people use other different types of
tools so you would have use whatever
tool you want
if you're not using any tool just copy
and paste
just copy and paste each of the
sentences here
and there's a website called word
counter
dot net and what that will do
is count your keywords so all i did was
copy in
copy and paste you know hit these
keywords
and i found out there's 136 words
well just in the first you know just in
the first sentence so
you could just come down here you could
copy this and just keep copying and
paste it
in and there we go we get that it also
has a
grammar and a spell check so it's a
pretty neat little tool it's called
wordcounter.net and it's free it also
lets you know
uh the reading level and how long it
takes to read
and how many times they said the keyword
for a free tool
this is a nice little a nice little free
tool
Content Pages
06:30
uh to use so that's what you want to do
it all starts i don't care what anybody
says it all starts
on content meaning that if you want to
rank
for a
water heater repair you need to show
google
that you have the best page on water
heater repair
right that's how you get ranked now i
know somebody's thinking or most people
who are thinking
should be thinking this well then how
does somebody rank if
they don't have anything they just have
a name right
and i don't know the answer for that
you know 100 but i will tell you that i
i do
believe i'll tell you what i believe i
believe that google puts
uh accounts into the three pack to test
them
to see if they have any traction if
people are you know getting information
also there are other factors so for
example
that may be a business that is just
located the close to
closest to you or they may not have a
website but they may have reviews
or they may not have reviews but they
may have reviews on yelp and facebook
or they may have google news articles
you know
just not everything that you see is
right in front of you
so it could be it could be a hundred
different factors
right it could be a hundred different
factors i'm just talking today
about how to get your website and your
keyword page how to get ranked in the
google three pack so google says you do
hot water repair or you do car insurance
or you do
you know breast augmentation whatever
your specialty is
google scans through your website and
says
hey this is the expert in this field
another thing that i want to say about
this is that
sometimes i work with work with clients
and we all want
you know we all have a vision in our
head but
i want you to understand that most
people most people
don't even come to your website you're
creating this
website so you could get found in the
google three pack
if somebody needs a hot water heater
they're gonna type into their mobile
device
while they went and looked at their hot
water heater found out it wasn't working
they're going to take out their mobile
device their phone
they're going to type in white uh water
heater repair
water heater repair near me you're going
to come up they're going to see how far
away you are and the next thing they're
gonna see is how many reviews do you
have
and if you if you have a bunch of five
star reviews
and you're fairly close or you're close
they're just gonna tap to call
so the website that you're creating is
for google
so you want to make sure that you have
all the elements that google
is looking for is your content
better than the content on other
people's website
right are you answering more question
about hot water
heater repair is there different types
of hot water is it how to hot water
heaters
uh is there for example copper on the
inside and somebody else uses steel
and one rusts out uh faster than the
other i'm just making that up i don't
know anything about hot water heaters
but you know are you answering the
questions that people
may have even though people aren't
coming to you
to that particular page google's
scanning through and saying
this website has the best content
and and we're going to select
this person this person's website to be
in the google three pack
now in the next slide i'm going to show
Factors that you need to rank in the Google 3 Pack
10:22
you the other factors that you need
to rank in the google three pack
i really like these uh this diagram i
use a
i use a program called form swift
and uh it just makes it really easy to
create these type of documents so
when i do videos uh you're able to
understand what i'm talking about
so you have your google my business and
there's a spot
inside your google my business that says
enter your website you enter your
website into the google my business
and google my business scans through
your entire website and sees
all your keyword pages however we're
just concentrating on this keyword page
today which is
the one that i gave an example of which
is hot water heater
now we created a page we found out that
the
client who's ranking has 750
so we're going to we're going to double
zap them and we're going to
create a page of 1500
keywords we're going to do uh i mean 1
500 words we're going to do a 1 500 word
page about hot water heaters on our
on our keyword page right we're going to
double him
and we're going to put great information
we're going to put you know the
different types
uh how long they last every every kind
of question that somebody could
uh want to answer you'll have
on your page now
if you're still not ranking what you're
going to do is you're going to create
what's called
article clusters and i learned this from
my friend darren
over at retell seo go check him out
retell
seo r-a-t-e seo
he's great seo he's one of our best
friends on uh
you know he's one of my best friends
that's it
but he also does seo and uh
he's the one who showed me article
clusters and what what we do is like we
create little like
three or 500 word articles on
something very specific on hot water
heaters so maybe like just like a
you know a small drain that goes on it
and which one's the best
and and how it makes you know how to get
more efficiency out of a hot water
heater let's just say
and we'll create a three or 500 word
article on our blog
or uh on our blog page and just
link to that specific keyword page i see
a lot of people creating blog articles
and they're linking out to
you know other industry websites and to
their home page and
you know all to contact all over the
place but they're not linking to the
to the keyword page so what we want to
do is we want to put our keyword page
and make our keyword page be on steroids
and the way to do that is to get these
little article pages these little blog
pages
and just connect to the keyword page
so on this page to learn more about hot
water heaters click here and they click
here they go to that page and this one
want to find the best information on hot
water heaters click here boom
and it goes to this page
right so you want to create these
article clusters or these blog
articles you want to create several of
them and what google's going to say is
well
look you have 1500 words here you have
500 words here you have 500 words here
well already you have 2500 words about
hot water heaters
it's going to be hard to be ignored when
your website gives the best information
about hot water heaters
well what are some things that you could
do off-site
we'll get to this one later on that's
just like a little hack put that to the
side
speaking of hacks i want to talk to you
about something else at the end where
google's making a very big change
so if you listen to this part you're
going to want to listen to the end all
right
Create Google Posts
14:19
you want to create google posts gmb
posts
specifically for that keyword
so if you if you're targeting hot water
heater you'll put
the the you'll create a post just about
hot water heaters and you'll use a
picture of a hot water heater
not two kids uh fishing on a boat
or your favorite lake picture you need
to
use pictures that are relevant that
google sees relevant
for gmb posts i have a lot of videos
on on that subject i'm not gonna go
crazy over it
try to get three to five reviews that
week
google reviews saying i was looking for
a tampa
florida
plumber who does hot water heater repair
and i found
bill's hot water repair of tampa or
something like that
use the keyword and use the geo location
get three to five right
that week along with making your
content better on your website
so you have your google posts which are
using you know
tampa uh hot water heater
switch tamper for your city switch hot
water heater repair for your keyword
Get reviews
15:40
right and then you also have your google
reviews saying that now you need other
reviews you need facebook reviews you
need yelp reviews
and like i said in yesterday's video you
know people hate getting yelp reviews
because they only hide them
they only hide the good ones the bad
ones they put out
but i would still get them even if they
hide them who cares but you're still
getting reviews
get facebook reviews
the other thing you want to do is you
Get Citations and backlinks
16:05
want to get citations now
years ago i was a big proponent in
getting you know 300
350 citations and
i don't see really the value in that
anymore
however i'm afraid not to do it you know
what i mean like i'm afraid
not to do it so
you know i'd still get 150 citations
right i'd still get 150 i still would
get 150 citations and
naturally neat backlinks you need links
on other
popular plumbing websites and
city websites like tampo websites
with your back link on it going to that
specific
keyword page let me see if i could do
that
right so you don't link all your
backlinks to your home page
you link them to your keyword page that
you're trying to rank
looking for the best hot water heater
repair click here
right so you would just go um
you know tampa uh
plumbing blogs just go to google and
type in tampa plumbing blogs
and see if you can get some articles on
there on
on other people's blogs that's one way
of doing it
you could also create your own website
called
tampa plumbing blog and just create a
bunch of articles and then put articles
and link it back
to your pages that's another way of
doing it
right but i like to get something that's
already established
Get driving directions
17:39
and the last thing is try to get driving
directions try to get people to come to
your location to drive to your location
so you know that's a good signal if
people are using google maps or they're
using waze so if you're giving away a
donation
or you're giving away a free starbucks
card
you know and while they're at your
location see if you can get a review
from them so somebody came to your
location and they gave you a review
at your location that is a very good
signal from google
use your imagination but get people
either through a craigslist post or a
facebook post get people to come to your
location give them a starbucks card
and you know see if you could get
uh a review from them but google likes
to see
people are coming to your location
right okay so the other thing that i was
going to say and i'm probably going to
make a video about this when it becomes
more popular
and i always do i always do vid these
videos when i have to pay
so this way it makes me not make make
the video faster
i got to go so bad all right so
plumber right this is gonna be a two
pack
pretty soon they're testing it they're
testing it
they're gonna have an ad for the first
one and just a two pack
now i started doing this when it was a
seven pack
and when they moved it to a two pack
everywhere and oh my god i saw it as an
opportunity
i saw it as if you if you build you know
a better website and have better signals
you'll
you know more people would need your
service
and thank god that's worked out so far
but when it goes to a two-pack that's
going to be a lot harder
but i'll make a video when it happens
but it's it's rolling out so
you should type in you know different
keywords and see if different keywords
come up in a two-pack
to package your call i know somebody was
waiting for me to say that
all right guys listen i hope everybody
uh had a good day i hope you liked this
video i hope it helped you
and uh please take care of your family
kiss your wife
if you're a woman watching this video
kiss your husband tell
tell that person in your family that you
appreciate them
walk the dog clean behind the couch take
care of those dishes
you know if your husband or wife cooks
dinner every single night
water out tonight give them a break all
right do
do good things do the good things always
do 51 in the relationship
always do more always do more than the
other person don't be a bum
all right life's not all about keywords
and ranking in a three pack and that's
the portion of your life
the other portion is taking care of your
family that's the more important portion
this allows you to do that right keep
that in mind this allows you to do that
all right guys have a great day if i
could help you in any way
ranking in the google three pack please
feel free to reach out to me my email
address is
uh bret moletta gmail.com it's in the
description below
if you like this video please uh
subscribe to my channel please like
the video if this video brought you
any type of uh insight as to how the
three pack works and you'd like to
contribute to my channel i have a
donation
link below with that thank you very much
guys and we'll catch you tomorrow
[Music]
bye
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