How To Get Free Traffic From Google (SEO Tutorial For Beginners) Part 1
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In this video, I will show you how to get free organic traffic from Google with SEO or search engine optimization, this is a free SEO tutorial for beginners who want to understand what is SEO and how it works.
I will explain what is SEO and How it works, then I will talk about the main 3 steps of SEO, which is keyword research, on-page SEO, and off-page SEO.
How to get free traffic to your website with Google search results?
00:00
if you go now to my main website H-educate.com
you would say i have 22% traffic directly
from search engines organic search so i'm getting
like 4,000 or 6,000 users every month for free
from google search results you can see here i have
like 20,000 users per month on my website if you
go to my blog again you would say have 27 percent
are coming out from organic search free from
google search results so what is this it
is simply SEO or search engine optimization
in this mini course i will go over SEO and tell
you exactly how it works and how you can get free
traffic to your website with google search
results so stay tuned and follow up with me
hi everyone i'm Hasan from H-educate and
today i'm so happy to be with you in this
new mini course about SEO or search engine
optimization in this video you will simply learn
how SEO works and how you can get free
organic traffic from google before we
start please don't forget if you like to watch
more videos like this about digital marketing
online business make money online please
don't forget subscribe now to my channel
turn on notifications and don't forget please
if you want to support me and support my channel
please like the video if you like it so let's
stop wasting time and go directly to our point
and start with our SEO mini course by
the way this course is the road map
if you understand this course you will understand
every topic in SEO later on when we go in depth in
each detailed topic so please make sure don't miss
any minute in this video don't miss anything it's
very important to understand every word said in
this video and please if you have any questions
What is SEO?
02:08
anything you want comment it below i will be
almost every day here to answer the comments about
this video so let's start together okay friends
so what is SEO or search engine optimization
let's make things simple by a direct example i
will search for open ses limits this keyword so
someone is searching how to open the amazon ses
limits and you can see now my video is on top of
google my blog here H-educate is on top of google
what this means simply whenever someone searches
for this keyword he will see my website so i will
get organic free views to my website free traffic
directly from google if i go now to my website
let's open H-educate.com to show you this
and let's go to the back end the dashboard it's
a wordpress website by the way and let's go to
google site kit here to to analytics you will see
i have like 20,000 users per month on my website
if you go down here to see that traffic you will
see i have 22% organic search you see this 4,000
users every month coming directly from google
search free organic traffic if i go to google site
kit here in my blog you see i have like 6000 users
per month i have 27% organic search free organic
traffic from google so i have around 10,000 users
coming to my websites every month only from google
so after we saw this what is SEO now simply it's
a technique to optimize your website you do some
things in order to rank your website on top of
google to get free traffic that's it you rank your
How SEO works? 3 steps!
04:15
website on the first page of google or any search
engine to get free organic traffic that's simple
now let's see how SEO works simply three steps
to optimize your website or your web page to rank
on google number one is something called keyword
research number two is called on page optimization
number three is off page optimization when
you do these three steps you will start
getting free organic traffic from google and
search engines automatically on your website
so let's start one by one what is keyword research
so we have keyword research what is a keyword
simply whenever you type here is a keyword as
an example open ses limits this is a keyword
is what people are searching for on google it's
a keyword if you go down to google down here
you will see searches related to open ses limits
you can see all these are also keywords so these
are the keywords what is keyword research simply
is finding keywords is searching for keywords
that you will optimize your website on to rank
on google as an example in my case in this small
example i am ranking on this keyword so if you go
here to my blog let's open my blog and let's see
this i'll go down here to the second page you'll
see here amazon ses full set up open the sending
limit so this is the guide that i'm ranking on
on google with this keyword so your job now is to
find keywords that your website is able to rank on
how to know this the first step is to do research
is to find keywords as an example you go to
websites like H-supertools my free SEO and digital
Use keyword research tool!
06:17
marketing tools and here you can go to SEO and
click on keyword research tool let's say now
you want to write an article about email marketing
anything you go here and type email marketing then
you select the country you want you can set it to
global and click enable deep search to get a lot
of keyword ideas then just wait a little bit and
now that application H-supertools will give you
for this keyword how many people are searching for
per month it will give you also related keywords
that people are searching for also on google so
all these are keywords that people are searching
for and you can get the monthly search volume
for each keyword so all these are keyword ideas
that you can write articles about and rank on
google your aim now is to find a low competitive
keyword what do i mean by a low competitive
keyword a keyword if you go now to google
sorry if you're going to google and search
for email marketing you will get a list
of top websites that rank about email
marketing like optinmonster like hubspot
like campaign monitor these are big companies
that somehow hard to rank on and break their
rank on google as a beginner in a web in a new
website so you must search for different keywords
you can see a lot of keywords so it's better
so it's better to use a long tail keyword what
do you mean by a long tail keyword as an
example email marketing maybe tutorial for
beginners this is a long tail keyword you
can see this this is easier to rank on google
and another way to get somehow good
keyword as i told you is to go down here
and find related searches so these are also long
tail keyword that is easier to rank on google
so your job now is to do some keyword research
and choose the best keyword after you choose some
What is a SEO difficulty and how to take advantage of it?
08:27
keywords you can go to tools like uber suggest
which is also free to it has a free plan i mean
if you open it and let's write like an example
email marketing tutorial for beginner this one
i will write it here and click on search so this
is a keyword what's nice about ubersuggest it
will give you something called SEO difficulty so
this is a metric you can see it's easy to rank
on you can see the SEO difficulty is easy
so this keyword is easy to rank on google
so your goal now is to go and find keywords with
somehow good monthly search volume like 1000
2000 as a beginner is very good 1000 searches 2000
searches and check the SEO difficulty and select
one keyword with high search volume and low
difficulty and pick up this keyword to rank on
google and to write an article about this is the
idea to sum up go now and do some keyword research
pick up a list of keywords and then filter them
out to get high search volume keywords with low
difficulty this is simply the idea of keyword
research so after you pick your content ideas
or your keyword list now it's time to go to
the second step which is on page optimization
let's go back to my blog and here i have a guide
about powerMTA setup guide powerMTA is an smtp
server so in this guide in this blog post i'm
explaining step by step how to install powerMTA
anyway so this is an article and i want to rank on
google i want to get free traffic on if i go here
to the back end to edit the post you will see here
if i click on this plug-in here i'll talk about it
in a little bit you will see i have SEO analysis
is green so this article is optimized for SEO what
do i mean by this it means that this article is
optimized for this keyword that i choose powerMTA
How to create and optimize an article for my website SEO?
10:34
so how to optimize this article with something
with something called on page optimization on
page optimization is simply what you can do
on your website on your page like editing your
text editing your images so things that you can do
directly on your website to optimize it for SEO as
an example this keyword is mentioned the heading
in the heading of this title it's mentioned again
here in the subheadings if you go down you will
see that powerMTA is mentioned again and again
so in this way google can know that this
article is about powerMTA that's simple you see
so this plugin will tell you exactly how to
optimize what you can do to optimize your articles
for on-page SEO another example is if you add
some images let's say this image click on the
image you will see i have something called alt
text alternative text this is also important to
optimize your images for SEO to enter the alt text
also it's important to to compress and optimize
the size of the images so the website speed will
be somehow fast other important thing for on-page
SEO is an example the url the path or the link
of this post if you open it here you see powerMTA
set up guide so it's also mentioned in the url
you must use friendly urls optimized for SEO also
so to sum up on page SEO is things that you
can do on your page on your website to optimize
it for search engines you must tell search
engines that your article is about your topic
that simple tell google that you are talking about
in my example powerMTA your example whatever about
cats dogs i don't know about the keyword that you
chose in the first step in the keyword research
so simple i think so we pick up a keyword with
keyword research we optimize our article for these
What is off page SEO?
12:40
keywords that we choose and then we move on to
off page SEO but before we move on i want to tell
you about this plugin it's called yoast if you go
here to the back end and go to plugins and go to
add new it's very important to install this plugin
for SEO if you search for SEO you will find yoast
SEO this is the plugin with five million active
installations you can see twenty seven thousand
five star reviews it's a perfect plug-in it will
help you and make things so simple for you if you
click on yoast SEO here SEO analysis it will give
you in detail what you need to fix like SEO title
like images meta description it will
give you everything you need to do
to optimize your article for on-page SEO so
after you optimize it for on-page SEO we move now
to off page SEO so what is off page SEO simply off
page SEO is everything you do outside your website
outside the website what can i do simply a basic
example is sharing your website on social media
what this helps it will give something called
social signals so google also will track social
signals of your website it will see if people
are sharing it on social media it will see
it's getting traffic from social media and so
on so there's a metric that search engines will
track to see how much people are interacting with
your website on social media it's called social
signals other important factor is what we call
backlinks if you go here again to uber suggests
you will see i have like 3,700 backlinks what are
backlinks simply is any website any other website
that is linking to your website that simple if
you watched my video about the SEO service that
you can provide as a freelancer i mentioned
that one important service you can provide
What is a backlink and why is it important?
14:45
is to give a backlink for someone else so on
your website as an example here on my blog
if you go to this guide here's an example let's
open this blog post and if you go down here you
can you can see i have links here's a link here
is a link here is a link all these are href links
so if someone is linking is giving you a link from
his or her website this is called a backlink it's
a link from somewhere else into your website from
other website to your website whenever you have
more backlinks when you have a lot of backlinks
what this means simply it tells google and search
engines that this website is important everyone is
linking into it so it has good information so this
is how backlinks work so you need to build
backlinks you need to get backlinks maybe
like by sending cold emails to other website
owners asking and exchanging maybe backlinks
or maybe buying a backlink from them or whatever
or maybe you can build them organically as i will
talk in depth later on other videos this out of
scope now but just to understand that you need
to build backlinks in order to get high rank on
google this is very important this about off-page
SEO another factor is what we call if you go here
back to the dashboard google siite kits analytics
if you go here you can see something called the
bounce rate and the session duration also these
are important if you want to rank your website
higher you need to decrease the bounce rate and
increase the session duration how much people
are staying on your website if you go back to my
main website let's see here H-educate.com
wp admin you see here my bounce rate is somehow
good it's lower than my blog why simply i
mentioned this before because i hosted my courses
my free courses directly here on my website what
3 steps. Conclusion.
16:57
this means that someone will go here and watch
my course if you watch a course of one hour he
will stay on my website for one hour and this is
very important for google it tells them that this
website is important for people they are staying
on the website they are not bouncing directly and
going out the website and so on so this is about
off page SEO is building backlinks social signals
shares outside your website so that's it this is
what SEO is is optimizing your website to get free
organic traffic from search engines it's about
three main steps keyword research on-page SEO and
off-page SEO please if you have any questions
you have anything you want to share with us
just comment it down and you'll be more than happy
to discuss together any problem you have in SEO
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