SEO For Beginners: How To Rank Your Website On The First Page!
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Welcome back guys in this SEO tutorial I'm going to tell you exactly how to...
welcome back guys in this SEO tutorial I'm going to tell you exactly how to rank your website or blog on the front page of Google and tell you why you've been taught wrong by a lot of the experts so I've been ranking websites and blogs in Google for a very very long time but the problem is most of the experts will tell you how to do it but they've already got Authority so it's very very easy for them and we'll talk about that in a second but there's many ways you would want to rank a blog or a website and the biggest the biggest reason is people want to make money people want to monetize their websites monetize their blogs so for filip marketing sell courses sell their e-commerce products there's lots of reasons why you would want to get to the front page of Google and you know it's a free organic traffic that's high converting so on the left here is some of my rankings from one of my sites I have many many sites on Google ranking on the front page they can page and they can meet plenty of money now if you don't know what search engine optimization is you don't know what I'm talking about it's simple what you do is you want to rank your website or your video for particular keywords on the front page of Google and there is me right there which we're going to be talking about this later on in the training I'm ranking for a lot of keywords with this video and if you don't believe me this video is getting over 2,000 views per day you can go and check it on my channel this is all from organic search traffic from both the YouTube and Google so what your plan is to try and rank on this page so you can get organic traffic people to your website that are high converting and purchase from you or purchase affiliate products from you but the biggest mistake that I see is everyone keeps listening to people like this now I have nothing against this person but we need to address a problem that a lot of these guys you know just a big problem with these people these these kinds of people the problem is these guys tell you generic garbage that does not apply to you because you are most
Likely a new website ok and what these people say to you is go and optimize...
likely a new website ok and what these people say to you is go and optimize your meta descriptions we'll talk about what those are in a second go and add keywords to your content you need a fast website well yeah of course this is all generic stuff that everybody knows but the problem is these are completely useless if you don't have authority on your website what these guys have massive websites in their industry they already have Authority and it's completely pointless listening to their information if you don't have authority okay so I'm gonna take you through starting from scratch on how to actually get Authority like this and actually start ranking your websites in Google so this is actually what Authority is we'll just go through it real quickly before we move on Authority is basically how strong your domain or pages so URL is how strong are specific pages and dr demand rate domain rank is how strong a specific domain is obviously the higher the domain rank the better your website ranks so of course people like this go and tell you some generic stuff that works for them because they already have huge amounts of authority and domain rank so they can go rank for literally any keyword without any effort at all but little old me a little old you we have a lot of trouble because of this misinformation now what I'm going to actually do is take you through the process step by step and show the two critical things that you actually need to rank okay the two most important things literally if you don't get this right nothing else matters okay so let's move on with this and step one is obviously you need to have a keyword okay if you don't know what a keyword is it's very simple it's something that someone types in to Google and you show up for that specific keyword but there's a problem a lot of people will go and try and rank for the hardest keywords there is a difficulty so for example longer keywords called long tail keywords are easier to rank for so for example how to make money online using a smartphone
Would be a lot easier to rank for than something like a shorter keyword make...
would be a lot easier to rank for than something like a shorter keyword make money online okay so the longer the keyword generally the easier is it the easier it is for you to rank for so when you were starting to rank your website it makes sense to go and try and rank for long keywords instead and a bit of a tip here the longer the keyword Google actually goes out we'll talk about this actually we'll talk about this in a second but it goes out and gets all these other cool keywords for you that you can rank for so that's step one okay when you start try and rank for longer tail keywords because they're easier to rank for now a big mistake that I see is people will go and take that long tail keyword and they'll use the entire sentence lots of times and their article this is very very bad who's going to be over optimizing your article so I'm going to assume that you have a general sense of Google and how it works so keywords and articles and stuff like that so I'm not going to be really going too much into that but what I meant with the longtail keywords and really any keyword is you don't need to go and stuff your article with keywords because YouTube are sorry Google is smart enough to go and get all these little keywords and little words inside your article and piece them together for example this is an article from one of my websites and I'm ranking not on the first page but like I have my website showing up on various pages for over 4,000 keywords and America alone if you can see here I have all of these keywords on the top page and you know small search volume but it all adds up so a lot of people think that they have to try and rank for one specific keyword but it's not the case Google is now smart enough to rank you for hundreds and thousands of keywords as long as you start to build up Authority for that specific page okay so initially you would if you just keep building backlinks and stuff with your page you will just keep going up and up in the ranks it's a little bit of a process okay which we are going to talk about now I'm have no search volume well this
Is actually the clicks to one of my websites in the last seven days and a...
is actually the clicks to one of my websites in the last seven days and a few of my keywords have absolutely zero monthly volume but they actually get clicks okay 20 clicks 20 clicks in the last week this adds up alone this is out of a thousand keywords from the top 16 here this adds up alone to over a hundred free clicks right here on keywords that have zero search volume these are very very easy to rank for now why has Google not picked up the search volume well it could be a trending topic right now we don't know but a lot of the time these tools search keyword tools are not actually very accurate so destroying a rank for everything now I want to move on to step two before you move on to this okay you need awesome engaging content content that holds the reader it's not all about content for Google and Google anymore back in the day we could as write content for google and it ranked but now Google takes user experience user engagement into account so I'm going to show you one of my perfect articles right here which is laid out in a pattern that holds the person onto my page okay so first of all I have a little bit of text here we are frozen hold up case we have a little bit of text here then I always have an image because an image holds the person onto the page there's some more text in images I bring my images and quite early okay because that triggers a change and it keeps people involved in your page and also you want to link to other pages on your website because if people click those and go through it counts as kid that person stayed on a website for longer that gives good signals to Google now if we go down we have more pictures we have some more pictures and words and everything looks natural it all works good it's a nice good long engaging article but I want to tell you a little bit of a secret that really keeps people on my website okay down the bottom on nearly every single one of my articles I had a video the reason I do this B is because a large
Percentage of people will go to the bottom and they'll start watching the...
percentage of people will go to the bottom and they'll start watching the video what happens the video is for five minutes long they stab my website for four or five minutes longer okay and this says to Google okay this person is interested in Franklin's article we're gonna give Franklin a bit of a boost in the rankings this is really important this is a structure that's been working for me really really well if you don't have any of your own videos you can simply share a related video from YouTube on to your article okay so that's the most the first important step guys is content if your content isn't right you're not going to rank that's it okay now you can't rank without backlinks and stuff would good with good content with easy keywords I do that all the time if the content needs to be amazing okay so content is the number one factor right now content is king and two ranking if you don't get it right you're not gonna rent is that simple now step number three is obviously optimize meta descriptions add keywords to your content and you do need a fast website like the like the experts have been saying however this is useless if you don't put everything else in place first now if you don't know what a Meta Description is guys it's simple a minute description is this down here you can use a plugin called Yoast SEO and you can actually change the title you can change that yeah sorry the SEO title and the description and what that's what that's going to do it you just find this here tell people what your website is about when they search it in Google so you want something that stands out and you want something that you know want to have the keywords in there but not too much mix it up so for example I searched woodworking plans and this has come up with woodworking project plans bedside I don't know what that is and woodworking plans now you see in here the words are separate okay because google is smart enough to figure things out I put it best woodworking plans it doesn't have to be in one single singular word okay or singular sentence now let's go back
To where I was make sure I'm not lost are we were here so step three is these...
to where I was make sure I'm not lost are we were here so step three is these as well but once again these are completely useless if you don't have the two critical things in place they're going to be talking about in this training now number four you need backlinks and more importantly it must look natural backlinks is what's going to give you the authority you need here okay Google will always use backlinks as a ranking factor and it will be one of the most important ranking factors for as long as we live it's too late they can't change that now so you need backlinks and more importantly they must look natural okay so these are the two critical steps that you need to rank your article or website in Google you need May engaging content this is the first step if you don't have this your backlinks are not probably not going to work or you're going to need to spend thousands of dollars on backlinks or lots and lots of hours building them if you get your content right the first time you will not need as many backlinks to rank and then of course once you have the engaging content and the good content you need backlinks okay but more importantly they need to look natural I'm going to show you my strategy that I use to actually rank my sites and it's no one really does it okay now this is something about the content that I am really really strict about one of them is stop listening to the SEO plugins what I mean by that is use these plugins for what they're intended to be used for which is meta descriptions and stuff like that but these plugins are going to give you recommendations don't even bother listening to them it says here the exact match keyword density is 0.1% this is low it's actually not low because I have different keyword variations in my article and everything's just spread out and mixed up Google's smart enough to figure that up I completely ignore all of this stuff here just ignore it it's pointless you only want to use these four meta descriptions and meta titles okay that's it trust me and then you want to make your content
Super natural with a nice flow and then add keyword variations for example if...
super natural with a nice flow and then add keyword variations for example if we're going to rank for if we're going to rank for safe example here Clickbank for beginners I would add things inside my article like Clickbank tutorial how to make money on Clickbank those are keyword variations okay and then link to relevant content on your website like I showed you here where I link to relevant content on my websites and so this goes through to another article on my blog and it needs to be relevant because in Google we'll start to figure out what everything is about okay simple that is really really easy now remember guys I know a lot of you are beginners in this SEO tutorial and meta descriptions are these okay just so you understand just just so on the same page here a mirror description meta title is something that shows up then these search engines it is actually different to your article title here okay this is what Google sees this is what shows up on the front page when someone actually searches for your website okay now how do you know if your content is good enough guys one thing you got to do you're gonna take the keyword you're trying to rank for put it into Google and check out every single website on the front page every single one don't miss any out okay and all you're gonna do is you're going to see the quality of that content you're gonna see how long that content is you're gonna see how many words they use you're gonna see how many images they use you're gonna see how many videos they use and you're gonna make your article a thousand times better than their articles that's it that is how you know if you have the right content to rank in Google that's it it's that simple that is all I do this here is nothing this would be probably be quite easy to outrank it's just a course with very very minimal content on it this one here has a lot of content on it so you are up
Against someone with a lot of words and a lot of images and quite a few to...
against someone with a lot of words and a lot of images and quite a few to videos okay to videos yes so you would actually have to do content that is probably better than this page okay content that the readers want to read content that's engaging content that Google wants to see and content that gives off positive signals to Google to rank you at the top and that includes things like good meta descriptions that have to get people clicking because that's also a ranking factor click-through rate so good titles and descriptions and not only that actually good articles so that is how you know if your content is good enough make it better than everybody else's that's simple now the backlinks this is where everyone gets confused white hat and black hat so white head is basically a fancy way of saying build your links natural but in my opinion doesn't really matter because Google's terms and conditions if you build any links it's against the rules and with white hat that's supposed to be called blog outreach and stuff like that you still asking people for links so you are still going against Google's terms so with all of my sites I do start with the black cap backlinks because it's really the same stuff white and real real 100% white hat backlinks are backlinks that you get from other sites without asking for them but do you think that you can actually get those backlinks when you're new absolutely not no one cares about you nobody knows about you so I do kind of black hair white hair gray hair whatever you want to call it but at the end of the day if you are building a backlink and now you know manually or asking people for backlinks white hat black hat doesn't matter you're still going against Google's Terms and Conditions okay and everyone's doing it even big SEO companies go against Google's Terms and Conditions literally every single website does unless your website naturally gets backlinks from people it's breaking Google's Terms and Conditions so this is how I dot I'm going to show you my natural way of building backlinks to my
Website to actually get you ranked and Google this works really really really...
website to actually get you ranked and Google this works really really really well for me okay let's jump into it all right guys my apologies I had to have a drinks my throat was getting very very dry but I'm about to show you exactly how I rank all of my pages on my blogs and websites okay so we're gonna jump in and go slide by slide this won't take long and it'll make you understand clearly how to actually don't rank your website gonna be like ah ha this makes a lot of sense so usually guys a website will have a home page and for the sake of this video we're gonna say that we have six articles okay and this is the page we're going to try and rank and all of these articles are linked like this and then we have a couple of random links going to this one and back to this one maybe they're related you can have random links to this page that page doesn't matter but more importantly we are linking out to two other related websites as well called outbound links which you are allowed to do and you should be doing because it adds you've got to think of the Internet as a massive spider web the bigger you grow your spider web on your page the more you're gonna start to rank and the more you're telling Google about your page so if you have an article about how to make a blog you want to actually link out to other websites about how to make a blog even sometimes if they're your competitor okay no joke you want to go out and link to other articles even even a Wikipedia page that says blogging or what are bloggers write or even a youtube video link out to other stuff that's really really important now the first thing you're going to do you need to understand that when you start a website you need to think to yourself what would I do if I was Google what would I want to see from a brand new website what would I want to see I'm Google right now what would I want to see simple there's one thing they want to see naturalness okay they want to make sure everything is natural so what's the first thing any website usually starts social accounts okay social accounts are your first tip go and start multiple social accounts but
Make sure they are relevant to you so for example Pinterest is really good for...
make sure they are relevant to you so for example Pinterest is really good for the cooking dish so you would go and use Pinterest Facebook is great Instagram there's probably not really there Google's you kind of could do really unlimited backlinks but things like Facebook is you've got to have a Facebook and no doubts even it doesn't matter one niche but build your social accounts and stats you post on your social accounts back to your website and make it random don't just link back to the page of trying to rank linked to the home page this is one of the biggest mistakes I see what a lot of people do is they'll just send links to the Patriot earner rank Google's smart enough to figure out and go hey old Jon or Franklin over here is trying to trying to beat us at our own game we're gonna D index this site you need to send links to the home page as well you need to sing links to random articles as well even if you're not trying to rank that particular article okay so number one do what Google what expects you to do go and build social media accounts and then go and post your articles on those social media accounts it's good for branding that's what Google it's expect from you when you start a website okay that's the first step because it makes no sense imagine if Google saw you throwing all of these gifts posts and PPM's and really strong backlinks out one of your pages straight away instantly they're not gonna rank you because they know what you're trying to do okay now the next step is really very simple as well go to blogs and forums and leave comments and once again you want to link to other pages as well like your home page and your others your other pages why do you want to do blog comments and forums next because it's natural okay this website is gone and credits some social accounts now they're going out and just and forums and blogs commenting and engaging in communities okay this looks natural to Google right simple and you start to build up some Authority now the next step is to go and once again
One thing that I really really really suggest you do actually is start a...
one thing that I really really really suggest you do actually is start a YouTube channel now the reason I haven't put this in a social account section is because did if you can get a few start getting into videos now for your web sites you have a big advantage over everybody do you know why because YouTube is doing something YouTube and Google obviously the same company but YouTube are Google is now prioritizing videos in these search results so that's reason number one reason number two YouTube if you put a link in the description it's a backlink even though it's a nofollow backlink it's a backlink okay so it builds out your spider web but bigger so I highly recommend you start a YouTube channel even if it's just a little affiliate website you don't have to put your face on or anything you can just put a bunch of bunch of you could put a bunch of images together put it on YouTube who cares if anyone views it then does the matter you're just trying to create a backlink okay and um YouTube and Google obviously prioritizing the video right now and you can see it everywhere nearly every single keyword you see now will have these videos stacks at the top okay so YouTube's really really important so as you can see we are creating a natural flow of backlinks social media accounts blogs and forum comments and then YouTube channels now a lot of the experts gonna say this doesn't work anymore but they are wrong okay the real blackhat guys will garden spam sites with real strong links to start with eventually they will vanish from Google which just happened recently to one of my three who said I was didn't know what I was doing he now doesn't even rank in Google he's making no money and I'm still at the top ranking why because I made my websites look natural my websites have a natural backlink this is a long-term game a natural backlink profile this is a long-term game okay now next what you want to do is you want to go and create what we call web 2.0 s what these are guys is these are free websites I will show you one here this is a free website
That you can go and create you'll see that I have one two three four articles...
that you can go and create you'll see that I have one two three four articles on this website this is basically and it is even a video of me look at that then it's not from this channel either I actually do this stuff guys as well to make affiliate commissions now what I've done is I've gone and created a relevant free website this is called wordpress.com I create quite a lot of these and I get by pam-i-am radical my try tackle my article writer to write articles for me and I put four or five articles on these free websites and I'll make them look like real websites we have a banner here we have good quality articles I actually link to websites that aren't even mine as well well actually no sorry this is linking to another page but licious click on this one this will link to another website that isn't mine this is not my website but it's relevant ok the best landing page design examples because I'm ranking for landing page and funnel building keywords ok so web 2.0 is a real free website this is the next stage in my process of ranking you know this is kind of like search engine optimization on a budget but the key here is to make actually good quality free websites that look real and natural ok so that's the next step the last step well this is not really the last step but this is usually all I need to do is guest posting I go to up work or freelancer and I pay people to do blogging outreach and I get real proper authority backlinks I don't use pp ends anymore not really any more and I go and pay these people to get me get my article on other websites okay and that's all I do guys this is the structure I use and this is this is a very very natural structure because you'd not you're not Google smart okay Google's not going to be like hey if Franklin goes and gets guest posting first they're going to be like how does how does anyone even know about
This website they have no social accounts they have no blog forum...
this website they have no social accounts they have no blog forum comments anywhere they have no web 2.0 is they have no like Google's smart guides Google's me like guest posting these blogs put probably never even seen the site before okay so you need to be smart now the last I'm going to be talking about actually is I know I've got a little bit fast guys but we need to I like to keep my videos under half an hour we might have gone over that by now but the whole point is to keep everything natural and link out to random stuff on your site okay because at all and at the end of the day and all adds up to overall domain Authority and eventually you can guard in this rank for keywords without any backlinks because your site's strong enough put for that particular niche now anchor text and erricka text if you don't know what an anchor text is that is this here so this is an anchor text actually since I'm doing the web 2.0 this is an anchor text going so building sales funnels okay let's say that's what you're trying to rank for Beth or not in this case the thing is an anchor text this is this is what's probably going to kill your site if you don't do it right an anchor text is how you link back to your site and we used to just use the keywords we're trying to rank for this is a big no-no now what I do is first of all branded stuff so for example my website here on line dimes com I would go and do my anchor text in my web 2.0 S as online dimes online space dimes online capital online dimes and lower case online dimes different variations of my brand and also the actual entire URL so with a link back by doing that let's just see if I've done it on here landing pages I'll just save it that on here because this is actually one that I'm using no I haven't so I haven't even linked this website to my site yet because I'm actually still building it out so there we go I'm probably gonna do the next article but anyway you link back and then you do natural and general stuff like click here this blog this article then you I do the keyword variations so
If I'm trying to rank for how to make money online I might just do make money...
if I'm trying to rank for how to make money online I might just do make money or making money online or this way to make money right I never use the exact match keywords anymore so I never do an anchor text off how to make money online okay I'll do make money online this way to make money online this make money blog all this money blog right those are keyword variations I never do exact match keywords anymore alright guys so that is how I rank my websites now the key is to be consistent natural and have a space in between these steps so do social accounts wait a couple weeks do some blog come out blog form comments and be too consistent now you can you can rank stuff on the front page it takes around about three to six months sometimes longer depending on how strong the keyword is okay guys and before we leave I have a special if you actually want to start your own website and you want cheap hosting Bluehost has given me an exclusive deal to people that watch my content okay at what are we two dollars and ninety five per month which is really really cheap it's usually around about seven bucks and even other people that promote Bluehost don't get a deal this cheap okay so if you do want to start a website you do wanna stay your own affiliate marketing blog you're doing a state your own blog there'll be a link below where you can get this deal at two dollars 95 per month which is insanely cheap guys okay whoo that was a long video so this is how I rank my stuff guys you know the two key things really here it's very important the two key things content and sometimes guys you can rank I rank for our quite a hard key word without any backlinks because the content so good if your content is really really good you have a higher chance of ranking for stuff with no - little backlinks okay and then the next important thing is you must you need backlinks like roll like okay you might get lucky and one of the articles might rank but you need backlinks overall to your websites and your article to start to build up
Their authority then when your Authority is quite strong you can go and just post...
their authority then when your Authority is quite strong you can go and just post a random blog post and it'll probably break and give you traffic all right guys that's it for this video I'll see you in the next one you
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