How To Rank Images In Google
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How to rank images in Google hello and welcome in this video session I'm going to show you...
How to rank images in Google hello and welcome in this video session I'm going to show you how to rank images in Google I'm going to take a sample keyword as such and and show you the critical elements for you to be able to rank your images now if you're watching this video tutorial on our YouTube channel then it is most likely that you want to rank your images and therefore your online businesses revolves around images so to speak okay so when we think all ranking images or ranking keywords or ranking web sites or ranking YouTube videos what we can do is simply follow Google guidelines and do so properly and intelligently ok so as you can see if I was in this industry and someone wants to search Google web search then for some keywords Google automatically brings out images as the result set therefore you know let's say you're providing photography or wedding party supplies and what not right ranking images then becomes important in a sense that you indirectly bring potential customers to your website regardless of if they are in their buying cycle or whatever stage of their Google's search cycle they may be in so as you can see it is critically important to rank images properly as well for the the industry you may be in now this is Google search web search but this is Google image search and people search Google images as well okay and the result sets that it has brought here
Actually comes if you look carefully from the top-ranking images so...
actually comes if you look carefully from the top-ranking images so you know the importance of ranking your images so now let's go and find out how we can do just that so how to rank images well most important elements for any ranking in Google is keywords therefore if you have a large website with lots of images okay your homepage is your domain your folder structure becomes extremely important so you know let's say you have over fifty images or hundred different images or twenty images and you want to rank images so then you work out the most important keyword in a sense what industry that you are in our example we've got photography as a industry that we are in within that folder so you create a folder in your root directory on your home directory okay you create a folder and name it to the most important keywords single keyword is better for this particular example okay but you're not limited you can say you know you can if you choose you can say wedding photography as a folder name so that is totally up to you there's no set and you know golden rule so to speak okay it will depend on your online industry and your website so then within that folder what I've done in this example I've created two different folders and named one as in wedding and named the other as in family portraits now all the images that you want to rank OK that is related to wedding then would naturally would go in this folder and all the family portraits
That you want to showcase and so on would go into this folder...
that you want to showcase and so on would go into this folder now in this folder you may have 10 different images as long as you understand that the way you name them has to be related to whatever the folder name okay so that is the key the the final name that you want to rank you know keep it short you know one two three four or five words is good enough more than that you're kinda pushing so so let's have a look at this I have another video tutorial that explains HTML image names and ALT attributes and all that stuff right so in this example we've taken bridal wedding party JPEG we've named the image as such because we wanna rank that keyword in Google right photography wedding these are folders one folder two folder and a file name in it now we have alt attribute here bridal wedding party okay surely it is related to the image name now title title you need to be smart with title okay title and alt attribute cannot be the same OK they have to be different the title talks about what the image is people posing outdoors for a wedding party in this example but as you can see it is still talking about the wedding party okay so you that's bit of practice you can perhaps master you know naming your images and naming your ALT attributes and naming your image titles okay but I want you to understand the importance of doing things properly now now we've got these out of the way let's have a look there is one more critical element that you need to understand because everyone else in your industry probably knows
The information that I've just shared with you because everyone else is talking about it...
the information that I've just shared with you because everyone else is talking about it right but that's just not good enough is you wanna you know rank everything properly and you wanna do it within people Google guidelines you came to my YouTube channel to learn what works and what doesn't so if you have Photoshop you have an option here and file info where you can place additional information okay and this is actually a must if you want to rank your images okay I'm not going to going depth and explain every detail here but you know you can be intelligent in a sense perhaps you know for your author name okay you may even do that okay that's totally up to you what I'm saying to you is Photoshop File Info you can describe and attach additional information to your images Okay it's critical and is a must now you may not have Photoshop well if that's the case there are many free software's out there and the video description will have the the hyperlinks for it so you can go ahead and download it if you don't have Photoshop okay I downloaded this particular program so I could show you because within this you can also provide additional details similar to the Photoshop now let's go and have a look at what is really going on now this particular URL allows me to upload a file which in this case I've uploaded this particular file and as you can see as far as details a concern there is not much details happening but I got the one from the Photoshop here
Okay I saved it with given these details as extra details right...
okay I saved it with given these details as extra details right now what you're seeing is that particular file as you can see what's going on here well this particular URL his particular tool shows me the attached metadata for this file and as you can see it pulls that information from the image itself so I upload the image and it's given me all these details okay all these details now this is the one the the Itag software well as you can see I used that software and I provided additional details now this particular URL okay image publishing guidelines by Google OK I want to point out couple of elements because you know there's no point you taking my word and then going ahead and then doing things OK because when you come to my channel and when you learn from me I don't just give you you know and silly information I give you information that comes straight from Google and I show you have to use it properly and as you can see here can you can read much more about image publishing guidelines but if you follow the information that I shared with you thus far on how to rank your images in Google then you can see here the page the images on surely it has to be related to whatever the keyword that you want to rank for that image right I but as you can see image title is here provides search engines with important information about the subject matter of your image so therefore a lot of people
They say to you just worry about ALT tags ALT attribute okay they tell you not to worry about this...
they say to you just worry about ALT tags ALT attribute okay they tell you not to worry about this well you should worry about that because that's what Google wants you to do now why is the other information that I shared with you are important well Google Webmaster Guidelines suggest to you if you can read here carefully so as you can see relevant or not and that's how Google does things it looks at all the information that I've shared with you and if you put them all together and name your image is probably put 'em in proper folders with proper keyword names okay utilize you know metadata okay and then just you know that's all you need to do okay people will come to your website especially when they search Google so if you wanna be here right in front of your potential customers simply follow the information that I just shared with you in this video tutorial session showing you How To Rank Images in Google I really like to thank you very much for your subscription and for your visit and I'll talk to you in the next video tutorial thank you very much talk to you soon bye bye happy rankings take care bye bye
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