How to research competitors' top pages in Rank Tracker [Webinar]

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[Music] hello guys this is Alexander here thank you all for joining this webinar today...
00:01
[Music] hello guys this is Alexander here thank you all for joining this webinar today I'm going to talk about a new feature that we had a tool and tracker I will describe how it how you might find it in your project and how you might use it in case you have any questions during this webinar please feel free to ask in the chat room after I finish the session I will check your questions and we'll answer them and also this webinar is being recorded so in case you decide to watch it again later or you wish to play it sometime in the future once again don't worry you will get the link to watch this webinar no problem so let's begin and and so the new feature that we added it was it has been added to rain tracker and it's called top pages
To access this feature you have to open your project any project in your on...
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to access this feature you have to open your project any project in your on track or create a new one and then they begin to confess the research top pages section this is where the new module has been added top pages basically this model helps you to find the list of pages that a domain is ranking with in Google so if you are doing some computational research tasks and you would like to see what kind of pages to receive most traffic your competitors pages receive most traffic you are able to use this feature to get this list of pages then you will be able to analyze them understand where your competitors are receiving their organic visitors from so basically this can give you the idea about the topics that your customers are interested in and about what other potential niches you may try to improve on your website as well so we
Go to top pages and here you will see the default workspace which will offer...
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go to top pages and here you will see the default workspace which will offer you to enter the domain for analysis so here you have to enter the domain that you would like to research and it offers you - it offers you several options for example domains and subdomains this way this means that rain tracker will collect both pages that do one super dominant to the Delaine or intend to all subdomains of this website domain only traffics and exact URL so it's quite clear for exact URL but traffic's this is a new option that has been added and actually it offers you to find the to define a directory and to search for all pages that Arachne within this directory for example you just [Music]
For example slash zero theory or 0:31 and this means that ranch wrecker will...
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for example slash zero theory or 0:31 and this means that ranch wrecker will collect all ranking pages that belong to this specific directory but let's stick to the mains and subdomains or domain also here at the top you are able to set your targeting settings so you may select the country as you see we have already added quite an extensive list of countries available for you to do the research for select either to search for desktop or mobile and whether to select to find pages that are ranking within top 100 top 50 top 20 and top 10 results guys can you hear me because I see that someone is complaining that they do not hear the sound okay great yeah okay thank you so
Let's continue I entered the domain and so I just you just have to click the...
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let's continue I entered the domain and so I just you just have to click the search button and link us and rain tracker will start the search and will quickly provide you with the results so right now I have the list of pages that might the main or you're my competitor domain is ranking with in the selected targeting settings so here you have a few metrics and actually we have added a few new metrics which I will focus on so here is the pages so this is the total number of pages that have been called organic traffic this is indicates how much traffic this specific domain or URL receive receives through its organic keywords and traffic value the traffic whether is a new metric which indicates well basically how much money you would have to spend if you decided to get the same amount of
Traffic but via Google Ads so right now we have this he whereas you see these fringes those...
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traffic but via Google Ads so right now we have this he whereas you see these fringes those are organic results but imagine that you do not have all of these pages you do not have all these organic visitors but you would like to receive the same amount of visitors so this value basically indicate pairen and estimating this you may understand for example if you're doing research on your confessor this can give you the idea for example how much money you would have to invest into a Google ad campaign if you decide to outrank you compared but not as organic but via Google ads for example so you decide to rank for the same keywords the same results and get the same amount of traffic so this would cost you like 11k dollars and here you might also find a
Few other columns that we have added so organic traffic once again this is the...
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few other columns that we have added so organic traffic once again this is the estimated number of visitors that every page has received has received through organic results so it says that for example the the home page receives 579 visitors etc the traffic well again it indicates money you would have to spend should you decide to to receive the same amount of traffic but like Google Ads the keywords this is the total number of keywords that this specific page is ranking in Google and moreover it can also it has an additional top keyword metric and top keyword traffic metric so since the last keyword that this page is ranking in Google there by best keyword
We use the keyword that gives most how this for example this homepage is...
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we use the keyword that gives most how this for example this homepage is ranking for almost 300 keywords and the best keyword is the brand keyword and it indicates that it even shows how much visitors this specific keyword brings to this page and a few other metrics and such as page in link rank well which indicates well how for 'ti of the page is and the total number of sites linking to every page here so this as you see this is a pretty cool useful feature which allows you not only to get and understand what kind of pages your competitors are ranking with understand what kind of weenie she's you should do the research for but you may also ability how much money it would cost you if you decide to outrank these
Competitor for the same keywords and in the same niche because for example you...
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competitor for the same keywords and in the same niche because for example you may compare that okay you see that the competitor is ranking for 200 pages so the traffic value is about 11 K keywords so you may compare budgets what is more cheaper for you what is cheaper for you either for example to invest into search engine optimization trying to outrank this competitor organically or you may just buy Google Ads and get the same traffic but why are paid paid results so that's basically the idea of this whole feature so that's basically all by the way a few more things that first off these results can be exported as you see this is the expert button so you may save them all to a CSV file and secondly sample to sort out these results if you
Would like to see some specific results some specific for example some pages...
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would like to see some specific results some specific for example some pages that have either a specific traffic value or a number of key words that they are ranking for etcetera so if you have any questions please feel free to ask in the chat room now I will be glad to answer them yeah hello old guys all of you check out the browser looking to where other pages total from Google where are the pages total pulled from Google index rank tracker crawler yes we pull all these results from our own index we have database which we are updating in real time that degrees of torts of rankings and the database of pages that aside is
Ranking within Google so we pull all these results from our own database from...
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ranking within Google so we pull all these results from our own database from where you need traffic calculated is it accurate well the traffic of course we cannot this is an estimated traffic so whether is a traffic well of course this is an estimated traffic it's based on the cost per click numbers taken from Google ads and search volume and other metrics but still it's quite accurate and can provide you with an estimate of how much money you would have to spend if it should you decide to get to outrank your competitor why Google ads for example I can't see the domain he typed in was it yeah that's a wary accom I expect the traffic is calculated by combining search rolling with Google organic position and the CTR of each present yeah basically that's true regarding the mains that link to the
Pages they still use pie glass for that yes this you may find these metrics in...
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pages they still use pie glass for that yes this you may find these metrics in spyglass as well but we just added these this column to rent tracker to combine both and to help you better relate the numbers so you don't switch between spyglass and on the tracker etc I have a simple question could you tell me the period of the day this is it's a wake week or which period yeah basically this is the average the last 30 days these numbers are for the last month 30 days is it possible to the law of this report in Excel or PDF well this specific tape well this specific report unfortunately is not available more in is not available in PDF but as I said you may expert these results into a CSV file you may open the CSV in Excel or any
Other spreadsheet so it's possible to to export this to excel but not to put that...
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other spreadsheet so it's possible to to export this to excel but not to put that unfortunately is it in general 30 days can you change the period manually no unfortunately it's not possible to change the period and I will explain why because these it's it depends much on the search volume and the city are which are taken from Google ads and the Google asked provides the results for like the last the average 30 for the last 30 days that's why unfortunately it's not possible to change this period here you is it possible to change the currency to pounds no unfortunately out here it is not possible to change the currency the bouncing off it is all do the US only US dollars also can I see where they're ranked but sorry what do you mean where they ran
They ranked in these selected search engine and within the the limits that...
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they ranked in these selected search engine and within the the limits that you select here as well for so if you select US Google this means these are the results for Google u.s. a desktop top hundreds results better in image serpent use no unfortunately this information is not wearable here can you give some suggestions and how to use the data to improve this SEO on your own website well basically I as I explained it is possible to first solve this can provide you with information about new possible topics that you may expand on for example you find out that your competitor is receiving a lot of traffic from a page that
Now I don't know some issue or some product or whatever or some service and...
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now I don't know some issue or some product or whatever or some service and you do not have the service on your own website so this can provide you with the idea as to where what should be added to your own website what kind of service you should introduce to be able to receive the same amount of traffic court or even to attract your confessor so this is a very good feature to investigate what are the possible ways to improve your domain because you will find out what are the most pages that your competitors are the best pages your competitors are ranking for the keywords the best keywords they that give them most of the traffic so and it will give you really a lot of ideas and how as how to improve your own website there is room for entering links to improve visibility sorry I don't understand what
Kind of links do you mean where should we add any links I assume these are...
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kind of links do you mean where should we add any links I assume these are countrywide ranking results how does it work for a City based decide yes these are countrywide ranking results because unfortunately we cannot attract these like specific to a city or a town because this would really mean that for every website we should have I don't know a huge database of results for any possible city or town which of course is impossible that's why we have to just to rely on some average results but this is still gives you a lot of ideas and a lot of data which you may use is there a way to add these confessor key words my keyword list to check my ranking yes just hold on yeah for example you may select these
Copy just a second let me find out well there is no direct expert from these top...
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copy just a second let me find out well there is no direct expert from these top pages model to the target keywords but as a workaround what you can do is to copy to clipboard all columns then open paste the results into Excel then copy from Excel only the list of keywords and then go to the rank tracking choose add keywords and paste it here so this is some sort of a workaround because as far as this email there is no direct way how you may just move this list of top keywords directly into your ran tracking model if there is a way to and from the system that will be great because we don't need to add all these fewer stories yeah I understand and yeah that sounds is a really cool feature so I will pass
This to the analyst team to maybe to add this feature in the nearest on dates...
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this to the analyst team to maybe to add this feature in the nearest on dates can we add multiple website and see which keywords like how it shows in spyglass well not in heat not in this top pages because the idea of this section is to provide you with the list of pages not keywords but if you are interested specifically in keywords then you will may go to the ranking to the keyword research ranking keywords here you may add quick search and then this is Eddie's can sorry sorry just the wrong section here he will get this one you may use so you can pair your domain to
Your competitors so here you may add for example one domain and also add multiple...
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your competitors so here you may add for example one domain and also add multiple domains as competitors so rent tracker will show you the list of keywords that these for example that these domains are ranking for but not your domain so this is the section the keyword gaps section routinely is for that you what does feature it snippet means I used view all page keywords when tracking a page and I got that message well features snippet this is the this means that income on the result page your website is shown not only just as a link but it also has these featured snippet thing below which this is sort of a type of result that Google
Sometimes shows a website I found it misses a lot of keywords the site rank...
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sometimes shows a website I found it misses a lot of keywords the site rank for locally when you some of these features yeah we are not able to track every possible location so it is very likely that website might rank for for some specific location but yet it is not ranking in other location yeah unfortunately such thing may happen we do not claim that we provide 100% of results for any website but still you are able to get quite a lot of suggestions from this feature yeah you're welcome guys so if you have no more questions then thank you all again for watching this presentation and for being with me today I hope this was
Helpful and in case you have any follow-up suggestions feedback or any...
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helpful and in case you have any follow-up suggestions feedback or any more questions please send us email at support at linkassistant comm will answer all the questions and for those who would like to learn more about other SEO PowerSuite tools tomorrow i will be running another webinar at the same time but I will just describe in general all the features that you may find in other tools so if you are interested please join me tomorrow and thank you all again and have a great day Cheers

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